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About Brainforge
At Brainforge, we're on a mission to transform data into actionable insights that drive business success. As a rapidly growing data and AI consulting company, we partner with clients and technology partners across regulated, data-heavy industries to deliver solutions that unlock the full potential of their data estates.
Transforming raw data into actionable insights
We help businesses boost revenue, save time, and make smarter decisions with Data and AI
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Brainforge | An Insights Company
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Why join Brainforge now?
- Partner GTM at the frontier: Build joint motions with SI and platform partners — co-branded campaigns, recorded education series, curated account outreach, and measurable pipeline — not generic brand marketing.
- Creative + operator seat: You own the calendar, the copy, and the motion log. Founders and partner CMOs bring narrative and accounts; you make marketing ship on schedule and measure what matters.
- Build the marketing machine: We're past the "strategy deck" phase. You'll turn what works into repeatable playbooks — starting with partner co-marketing, expanding to how Brainforge shows up in market.
- Collaborative culture: Work with founders, partnerships, GTM leadership, design, and video production. You quarterback; specialists execute in their lanes.
- Flexible work hours: Remote-friendly schedule that overlaps US business hours for partner working sessions and launch windows.
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Position: Marketing Lead
Remote · Reports to: CEO
Brainforge is scaling our GTM team. We need a Marketing Lead who is equal parts creative marketer and marketing operator: someone who can write sharp B2B copy and keep every campaign, calendar, and asset tracked from brief through launch.
In this role, you'll own how Brainforge marketing runs — the rolling calendar, the motion log, attribution standards, and weekly reporting — while also shaping what we say and how we show up: pain-point headlines, forwardable one-pagers, LinkedIn distribution, and co-branded assets partners are proud to send. You're not the on-camera expert; you're the person who gets founders and partner execs scheduled, scripted, published, and attributed.
You'll start with high-touch partner programs and help turn what works into a repeatable partner GTM template — then extend that discipline across Brainforge's broader marketing efforts.
In this role, you will:
- Own the marketing operating rhythm — rolling 8-week campaign and content calendar in Linear; weekly status; clear owners, deadlines, and dependencies so nothing slips through Slack threads
- Co-build and run 90-day partner GTM calendars with partner marketing leads and Brainforge partnerships — motions, CTAs, dates, and success metrics (not a content wish list)
- Own the motion log — one row per motion before anything ships; Day 30 / 60 / 90 review prep with numbers, not narratives
- Enforce attribution discipline — UTM templates, HubSpot partner source on meetings and deals, landing forms, registration → CRM paths; block launches that can't be measured
- Turn sales and partner call language into market copy — keyword packs, pain-point headlines, and forwardable one-pagers from what we actually say on calls, not abstract positioning decks
- Bring creative judgment to B2B marketing — emails, landing pages, LinkedIn posts, and co-branded PDFs that are specific, credible, and partner-forwardable
- Coordinate specialist lanes without becoming the bottleneck — brief design for co-branded assets; brief video for recorded sessions and cut-downs; schedule and publish via Buffer; align partnerships on partner PM calendars
- Run recorded-first education motions — short pre-recorded series, partner Q&A videos, proof stories, and nurture sequences; avoid defaulting to live webinars unless the calendar explicitly calls for one
- Support curated account outreach — ≤15-account invite batches, executive roundtables, and lookalike segments with approved lists and tracked meeting links
- Partner on optional paid tests — LinkedIn awareness vs conversion campaigns with clear CPL hypotheses and post-mortems within agreed test caps
- Document and improve the playbook — after each 90-day cycle, capture what worked into reusable templates for the next partner and the next campaign
Your background looks something like:
- 4+ years in B2B marketing — demand gen, field marketing, partner marketing, or marketing ops at a consulting firm, agency, SaaS, or managed-services company
- You've run a marketing calendar end-to-end — not just one channel — including creative briefs, approvals, launch, and post-launch reporting
- Comfort with HubSpot (or similar CRM/marketing automation): forms, UTMs, lists, partner/deal attribution, basic reporting
- You are an avid AI user, using it to upgrade your workflows
- Strong written English for B2B emails, landing copy, LinkedIn posts, and internal motion briefs — concise, specific, no fluff
- Experience with LinkedIn organic + paid (boosts, video ads, lead-gen forms) and landing page + PDF one-pager launch cycles
- You've worked across functions — sales, partnerships, design, or external agencies — and kept projects moving without owning every craft yourself
- Organized under ambiguity — you can run a calendar when the offer, partner brand, and legal pass are still settling; you flag blockers early
- Ability to thrive in a fast-moving consulting / startup environment with shifting priorities and founder-visible partner deadlines
Preferred background:
- Partner or channel co-marketing — joint webinars/recordings, MDF, co-branded assets, or SI installed-base campaigns
- Technical or data-adjacent categories — data platforms, cloud, observability, AI/ML services, or regulated industries (healthcare, pharma, financial services)
- Problem-aware content — pain-point education, "questions we answer every week," expert-led answers vs product jargon
- Experience with project management tools (Linear, Notion, Asana) to keep marketing work visible and on track
- Familiarity with Google Ads or partner-side paid programs (you don't need to own media buying, but you should speak the language)
- Experience supporting small events — executive roundtables, partner dinners, or regional events with RSVP → CRM hygiene
As a person, you…
- Ship on calendar — you measure yourself by motions launched, tracked, and reviewed, not slides created
- Balance creative taste with operational discipline — you care how copy reads and whether every asset has a tracking row before it goes live
- Prefer execution over abstraction — you've seen "GTM strategy" sessions that never become outbound; you close that gap
- Care about partner relationships — you write emails and assets partners are proud to forward, and you respond quickly when they send creative for review
- Are kind, direct, and pragmatic — you escalate blockers (MNDA, brand approval, budget) without drama
- Want to build repeatable systems — your second partner program should be faster than your first because you documented the template
This role is not for you if…
- You want a brand-only or social-only seat with no accountability for pipeline attribution
- You treat project management and CRM hygiene as beneath you
- You need a fully staffed creative team before you can ship anything
How to Apply
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